- Audi to compete in 12h race at Bathurst
- Dakar 2011: Mark Miller talks about this years race
- SEAT and Shakira share a huge success in Europe
- DEKRA Report: Audi A6 again “Best of All Classes”
Posted: 21 Dec 2010 07:00 AM PST
The 2011 motorsport season opens with a genuine highlight for Audi: On February 6, Audi race experience Team Joest contests the 12-hour race at Bathurst with two Audi R8 LMS cars. The event at Australia’s most famous race track rings in the extended program for the AUDI AG GT3 sportscar.
The customer sport program started in 2009 with the Audi R8 LMS was restructured for the 2011 season. Further development of the Audi R8 LMS, sales and marketing of the cars and the technical support for customers and importer teams worldwide were transferred to the quattro GmbH.
The extended program includes additional events for Audi race experience Team Joest, which was active last year mainly on the Nürburgring-Nordschleife and gave Audi customers the possibility to compete in races themselves with the fascinating Audi R8 LMS.
For the 12-hour race at Bathurst, however, six experienced campaigners sit at the wheel of the two Audi R8 LMS. Mark Eddy, Craig Lowdnes and Warren Luff will share an “all-Australian” car. Mark Eddy competes already for a year with an Audi R8 LMS in the Australian GT Championship. Craig Lowdnes won the Australian V8 Supercar Championship three times and the 1,000-kilometer race at Bathurst five times. Warren Luff also claims years of Bathurst experience as long-standing V8 Supercar driver.
The two Germans Marc Basseng and Christopher Mies and also the Hong Kong-Chinese Darryl O’Young share the sister car. Basseng and Mies have already completed many races with the Audi R8 LMS. Darryl O’Young impressed during the 12-hour race in Sepang (Malaysia), in which Audi race experience Team Joest took second place at the end of August. Furthermore, he replaced Alexandre Prémat at the DTM finale in Shanghai.
The 6.213 kilometer long Mount Panorama Circuit at Bathurst is Australia’s most well-known circuit and includes a near two-kilometer long straight and an altitude difference of 174 meters. For this reason the track, opened in 1938, also bears the name “Mini Nordschleife” among experts.
The Bathurst event, through which the quattro GmbH also aims to open new markets for the Audi R8 LMS, is the opener to an entire series of long-distance races that Audi contest throughout the 2011 season with the GT3 sportscar. The program is spearheaded by the two 24-hours races at the Nürburgring (June 25/26) and Spa-Francorchamps (July 30/31).
“The race track at Bathurst is a real classic,” explains Romolo Liebchen, Head of Customer Sport of quattro GmbH. “For our restructured customer sport program Bathurst is certainly a perfect way to start the season.”
“To see the Audi R8 LMS in action there will certainly be a real experience for the fans,” adds Ralf Jüttner, Team Director of Audi race experience Team Joest.
Posted: 21 Dec 2010 06:45 AM PST
Volkswagen factory driver Mark Miller and his South African co-driver Ralph Pitchford are already looking forward to the 2011 Dakar Rally. The US American from Arizona has already contested the desert classic four times for Volkswagen since 2006. He has fond memories of the route on which the fifth stage is held in January 2011.
The 423 kilometer long stage from Calama to Iquique in northern Chile starts on bad, stony roads before crossing a salt lake field. “The organizers’ information states that more than one hour is estimated for a very short stretch of just a few kilometers. So, we can expect a very tough opening to the stage,” observes Mark Miller. “It’s certainly relatively difficult to be more precise beforehand about this year’s information. The organizer follows a different information policy than the years before. We can plan our routes even less than ever before.”
The driver encounters wide, open ground without tracks further along the stage on 6 January 6. Almost 100 kilometers of this type of terrain must be mastered. “Our speed then obviously increases,” expects Miller. “The biggest surprise, however, is found after the dune section right at the end: It’s the downhill section to the bivouac.” For somebody who has never seen any pictures of this descent the final kilometers of the fifth stage are best compared to a downhill ski slope. “I still remember just how incredibly steep the descent was last year,” says Miller. “From the top of the dunes you can see the ocean and beach. Then you dive down the slope at 180 km/h. According to the organizers, the gradient is 32 per cent, and the slope is almost two-and-a-half kilometers long. Absolutely crazy! I’ve never experienced anything like this in my motorsport career. This descent is just compensation for all the obstacles and challenges that we previously had to overcome. A fantastic idea of the organizer’s to include this spectacular section again this year. It’s simply first-class for us in the cockpit, for the camera teams, the photographers and the spectators.”
- Volkswagen Motorsport
Posted: 21 Dec 2010 06:09 AM PST
Shakira closed the European leg of her tour last night in London. The immensely popular The Sun Comes Out tour began in Europe last 16 November in Lyon and covered more than 11,000 kilometres in 35 days, visiting 10 countries and filling the 21* venues with performances for over 360,000 fans.
SEAT and the Colombian singing sensation swept Europe off its feet with sold-out performances in all of the concert date venues. Shakira rocked the stadiums with the presentation of her new release album performing songs such as Loca, Sale el Sol and Waka Waka, as well as other hits featuring Te dejo Madrid or La Tortura, besides a personal rendition of Metallica’s Nothing Else Matters.
The Spanish tour dates included Madrid, Barcelona and Bilbao, performing to more than 50,000 dedicated fans who rocked to the rhythm of her songs, singing together the globally popular track Waka Waka.
As part of the promotional package, the Spanish brand developed the “Good Stuff” campaign starring the SEAT Ibiza and Shakira. During the campaign, SEAT gave away tickets for the three concerts in Spain and organised special promotions for members of the Club SEAT, including exclusive backstage passes, the unforgettable experience of dancing to Waka Waka onstage with Shakira, and the chance to enter a draw for a SEAT Good Stuff version until 27 December.
Furthermore, SEAT is offering a free download of the track Good Stuff until 31 December by visiting facebook. Since its launch, this page has registered 5,000 active users, 2,000 interactions and about 200 “likes” per day.
Sportiness, youth and design are the values that surrounded SEAT and Shakira throughout the European tour with a musical extravaganza filled with lights and dancing. The Spanish brand made it possible once again for its fans to move to the rhythm of the best music, in the company of one of the world’s most popular international artists.
The collaboration between SEAT and Shakira unites the Spanish brand with one of the world’s most successful singing sensations. SEAT’s sponsorship of this event, which also coincided with the company’s 60th anniversary, again used music to establish a direct connection with the brand’s target audience.
*The Frankfurt concert was postponed and a new date is pending
Posted: 21 Dec 2010 05:25 AM PST
The Audi A6 has again been awarded the title “Best of All Classes” in the Faults Report 2011 of the DEKRA testing organization. For the third time in a row the Audi A6 placed first in the overall rating by the world market leader in automotive testing, as the institute describes itself. The results of the Faults Report 2011 were announced in Stuttgart today.
The DEKRA experts award the title to the models with the lowest fault rate over a high mileage, thus rewarding high long-term quality. In preparing the 2011 Faults Report DEKRA will be using the new DEKRA defects index. This classification system incorporates the rating of “considerable defects” as an evaluation criterion in addition to “no relevant defects”. According to DEKRA, taking into account the share of considerable defects among all defects allows evaluations to be even more exact.
For the “DEKRA Faults Report 2011” experts looked only at models for which at least 1,000 units have been tested in the particular mileage class.
Audi is continuing the success story of the most reliable business sedan. The new A6 will be launched in early 2011. The new edition of the A6 is distinguished by top quality and innovative solutions in all technical areas.
- Audi AG
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